So that’s 2018 over now and what an interesting but scary year it was! My next article will cover the network recruitment results for the whole year, but first we have recruitment performance for the last quarter of the year, a period which included one of the most lacklustre budgets since………….Well, since the last budget. It appears that the... Read More
Facebook’s everywhere isn’t it? Love it or hate it, with a lot of people swinging both ways you just can’t ignore it. Or at least most of us can’t ignore it at any rate.
This posting is aimed at giving the social media novices amongst us, just a few ideas on content for a FB page to promote your business.
First... Read More
Isn’t it amazing how technology flies along? Having worked in and around Financial Services for some 20 years now I can remember when my first website as a mortgage broker, generated decent volumes of work without any PPC or off site search engine optimisation, basically because the internet was, if not a desert at the time then certainly the... Read More
I have covered this subject a long while back, about 4 years back actually but from conversations I’ve had recently it’s obvious that not everyone is covering all the bases with their clients. To some it might seem so obvious that it doesn’t need saying but existing clients are always going to be easier to get business from than... Read More
Without beating around the bush, or the Trump or the Brexit. I think it’s fair to say the 2016 has been an extraordinary year for financial services in the UK and the world in general. Forecasts by a multitude of experts that we would immediately fall off a cliff and be reduced to eating rats following that vote have... Read More
Why is it always the brokers fault?
There is an old Confucius parable if a glass hits a rock; it’s tough for the glass. If a rock hits a glass; it’s tough for the glass……it’s always tough for the glass. Being a mortgage broker in the current climate is a bit like being a glass. It would seem whatever the... Read More
This can be a much more complicated question than it would appear.
To begin with we would suggest that you consider your current position:-
1) Are the priorities of the mortgage network in line with your priorities?
2) Does your current mortgage network pay your commissions on time?
3) Do they communicate openly, honestly and deliver on their promises?
4) Is their compliance... Read More
The past few years have been unprecedented in our industry and trading conditions have been tough by anyone’s standard. As a result we have seen some high profile casualties amongst, large directly authorised firms, investment networks and to a lesser extent, mortgage networks. However it’s fair to say that if mortgage networks generally had never existed then causalities amongst... Read More
Notice its guerrilla and not gorilla, “guerrilla a small unconventional form of warfare which rather than tackling a superior force head on, uses surprise and stealth to achieve its objectives”. Gorilla, a large hairy creature that eats Cadbury’s chocolate and plays the drums on Phil Collins tracks.
As a small or medium size business within the financial sector, guerrilla marketing... Read More